B7 Constructions is a newcomer to the field and wants to bring a different vision of construction to the residential sector. By offering a complete service, B7 Constructions does not simply offer a quick and efficient solution for all your residential construction needs, but wishes to achieve excellence by your side!
This project was an excellent challenge for the Handshake team since it was confronted with the reality of each new business, namely to build a brand image that not only respects the values of the company, but which will persist over time.
Indeed, as B7 was new on the market, it was necessary to create an identity that would release confidence and experience so that these values are also perceived by its customers.
Every business in creation must go through it. Being a crucial step in entrepreneurial development, brand identity is often one of the factors influencing whether a business thrives or fails.
Most will choose to either create their startup logo on their own, an acquaintance with graphic design skills, or pay a low price for a logo to cut down on expenses.
The error lies precisely at this point. When creating a logo, it is imperative to ensure that the values of the company are present and that the logo is timeless to avoid always having to change the brand identity. So that’s where Handshake comes in with the creation of the brand identity and a brand new logo!